Comicon Google AR booth

Google at Comicon This year NYDAC was approached to build a massive booth for Google at Comicon. The booth was placed right outside the Javits center so both Comicon attendees and regular passersby were able to check it out. The concept was to create different NYC landscapes to show off Google’s new AR capabilities. The… Continue reading Comicon Google AR booth

Lost Lands Music Festival

Lost Lands Music Festival Have you ever ridden a dinosaur before? Neither have we – until Lost Lands Music Festival! This year we were lucky enough to bring the Red Bull trailer bar concept to Legend Valley in Ohio to take part in something more wild than we could ever imagine. Red Bull wanted our activation to… Continue reading Lost Lands Music Festival

Hometown Rising Festival

Hometown Rising Music Festival The end of Summer is nearing but we’ve still been hard at work building out some festivals! This past week NYDAC was back in Louisville to help build out Hometown Rising festival with Danny Wimmer Presents. This was the very first year for the festival and it couldn’t have gone better. With over 70,000… Continue reading Hometown Rising Festival

Firefly 2019

Firefly Music Festival 2019 This was NYDAC’s 5th year at Firefly Music Festival and it was our biggest year yet! This year we came down to Dover, DE with Red Bull to install three separate activations spread out within the festival grounds. The first activation was the Kombi bar in the south hub, the second… Continue reading Firefly 2019

Red Bull Outpost at Lollapalooza

Red Bull Outpost at Lollapalooza This year NYDAC was at Lollapalooza helping build out the Red BullOutpost, an area dedicated to gamers. The area included a 2 story structure where festival goers could come and play Fortnite as well as watch professional gamer Ninja play as well. The area also had lounge areas outside, huge LED screens streaming… Continue reading Red Bull Outpost at Lollapalooza

Adidas Go Skateboarding Day

Adidas Go Skateboarding Day Every year on June 21st skaters take to their boards, hitting streets and skateparks all over the world. For Go Skateboarding Day this year, Adidas wanted to do something special for the skaters in New York. The idea was to have a full day skating event, starting at the famous LES… Continue reading Adidas Go Skateboarding Day

Governors Ball 2019

The Governors Ball Music Festival 2019 Festival season is in full swing for NYDAC and we couldn’t be more excited! The Governors Ball Music Festival happened the first weekend of June for the 9th year and we were lucky to be apart of another great year. Each year we do something new for GovBall and this… Continue reading Governors Ball 2019

Artistry Beauty Fest

The 3 city tour for the #ArtistryBeautyFest just came to an end and what a blast it was! NYDAC traveled to Austin, Chicago and Miami for this event and the outcome of each stop was overwhelmingly positive. Each stop contained 3 separate booths where attendees could try out some Artistry makeup products by professional makeup artists. Along… Continue reading Artistry Beauty Fest

Red Bull Tiki Bar

Sometimes we don’t simply build an activation, we tour it around the country too. We have built the Red Bull Tiki bar twice this Summer already and we aren’t done yet! Pictured below is the tiki bar at both Firefly Music Festival and Forecastle Festival. If you haven’t gotten a chance to check it out… Continue reading Red Bull Tiki Bar

Red Bull craft cocktail bar at Firefly Music Festival

NYDAC was back at Firefly Music Festival to build out Red Bull’s craft cocktail bar and we couldn’t have been more excited!  Being familiar with the build already allowed us to add more detail and change the bar up a bit to keep the build looking fresh.  The cocktail bar yet again proved to be a HUGE… Continue reading Red Bull craft cocktail bar at Firefly Music Festival